{"id":4296,"date":"2023-04-03T17:43:41","date_gmt":"2023-04-03T15:43:41","guid":{"rendered":"https:\/\/www.picaxel.com\/projets\/centre-dentaire-founty\/"},"modified":"2023-04-21T13:29:45","modified_gmt":"2023-04-21T11:29:45","slug":"centre-dentaire-founty","status":"publish","type":"projets","link":"https:\/\/www.picaxel.com\/en\/projects\/centre-dentaire-founty\/","title":{"rendered":"Centre dentaire Founty"},"content":{"rendered":"\n\n \n<section class=\"ProjectIntro\">\n    <figure>\n        <div class=\"Cover\">\n            <img decoding=\"async\" data-gsap=\"scaleY\" data-opacity=\"false\" src=\"https:\/\/www.picaxel.com\/wp-content\/uploads\/2023\/04\/centre-dentaire-founty-overview.jpg\" alt=\"centre-dentaire-founty-overview\" width=\"100%\" height=\"100%\" \/>\n        <\/div>\n        <figcaption>\n            <ul class=\"Info\">\n                <li><small>Year<\/small><strong>2023<\/strong><\/li>\n                <li><small>Type<\/small><strong>Showcase website | Digital strategy | SEO<\/strong><\/li>\n                <li>\n                    <a href=\"https:\/\/www.centredentairefounty.ma\/fr\/\" target=\"_blank\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" fill=\"none\" viewBox=\"0 0 16 16\">\n                            <path\n                                fill=\"currentColor\"\n                                d=\"m14.9 1.15-.05-.05c-1.45-1.45-3.9-1.45-5.35 0L6.1 4.5c-1.45 1.45-1.45 3.9 0 5.35l.05.05c.1.1.25.25.4.35L7.8 9c-.15-.1-.3-.2-.4-.3l-.05-.05c-.8-.8-.8-2.1 0-2.9l3.4-3.4c.8-.8 2.1-.8 2.9 0l.05.05c.8.8.8 2.1 0 2.9l-1.55 1.55c.25.65.4 1.35.4 2.05l2.4-2.4c1.4-1.45 1.4-3.85-.05-5.35ZM9.85 6.1c-.1-.1-.25-.25-.4-.35L8.25 7c.15.1.3.2.4.3l.05.05c.8.8.8 2.1 0 2.9l-3.4 3.4c-.8.8-2.1.8-2.9 0l-.05-.05c-.8-.8-.8-2.1 0-2.9L3.9 9.15c-.3-.65-.4-1.35-.4-2.05L1.1 9.5c-1.45 1.45-1.45 3.9 0 5.35l.05.05c1.45 1.45 3.9 1.45 5.35 0l3.4-3.4c1.45-1.45 1.45-3.9 0-5.35l-.05-.05Z\"\n                            \/>\n                        <\/svg>\n                        Visit website                    <\/a>\n                <\/li>\n            <\/ul>\n            <div class=\"Tagline\">\n                <h1 data-gsap=\"skew\">Centre dentaire Founty<\/h1>\n                <svg class=\"ScrollCursor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"67\" height=\"80\" fill=\"none\" viewBox=\"0 0 67 80\">\n                    <path stroke=\"#FF5050\" stroke-width=\"1.2\" d=\"M29.4 61.613V1h7.53v63.328l1.71-1.725 21.198-21.381 5.362 5.286-31.894 32.076L1.414 46.692l5.325-5.325L27.693 62.32l1.707 1.707v-2.415Z\" \/>\n                <\/svg>\n            <\/div>\n        <\/figcaption>\n    <\/figure>\n<\/section>\n\n\n\n\n \n<section class=\"ProjectText\" style=\"--text-color: #fff; --background-color: #160d3a; --link-color: #ff5050; --link-hover: #ffe005;\">\n    <article>\n                   <h2 class=\"\">\n            Multilingual WordPress showcase site        <\/h2>\n                <p>Founty Dental Center, a dental office in Agadir, Morocco. It is directed by Dr. HARTI Meriem, a dentist specialized in cosmetic dentistry (veneers), implantology and orthodontics. The center offers high quality dental care using state-of-the-art technology for procedures such as dental implants, crowns or prostheses.<\/p>\n<p>We took into account the requirements of Dr. HARTI Meriem to create a user-friendly and functional online platform for her potential patients.<\/p>\n<p>We also helped her develop a complete digital strategy ranging from her visual identity to an effective presence on social media reflecting her brand image in a consistent and professional manner. We also implemented a targeted advertising strategy to help promote its services to a wider audience.<\/p>\n                    <a href=\"https:\/\/www.centredentairefounty.ma\/fr\/\" class=\"Link\" target=\"_blank\">\n                <span class=\"Line Vertical\"><\/span>\n                <span class=\"Line Horizontal\"><\/span>\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"17\" fill=\"none\" viewBox=\"0 0 10 17\">\n                    <path\n                        fill=\"currentColor\"\n                        d=\"M9.303 7.817 1.659.279a.994.994 0 0 0-1.38 0 .994.994 0 0 0 0 1.38l6.954 6.848-6.954 6.847a.994.994 0 0 0 0 1.38c.212.16.477.266.69.266.212 0 .478-.106.69-.265l7.644-7.538a.907.907 0 0 0 0-1.38Z\"\n                    \/>\n                <\/svg>\n                <span class=\"LinkText\">Visit website<\/span>\n            <\/a>\n            <\/article>\n<\/section>\n\n\n\n\n<section class=\"ProjectMedia Full\">\n            <img decoding=\"async\" data-gsap=\"scaleY\" src=\"https:\/\/www.picaxel.com\/wp-content\/uploads\/2023\/04\/centre-dentaire.jpg\" alt=\"centre dentaire\" width=\"1920\" height=\"auto\" \/>\n    <\/section>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n \n<section class=\"ProjectText\" style=\"--text-color: #160d3a; --background-color: #fff; --link-color: #160d3a; --link-hover: #160d3a;\">\n    <article>\n                   <h2 class=\"c-tagline js-animate c-single-title is-show\">\n            Multilingual website        <\/h2>\n                <p>We have developed a multilingual WordPress website, representing all of the practice&#8217;s services and acting as a contact point between professionals and patients. It allows to improve communication with patients, to reassure them and to answer their needs.<\/p>\n<p>The site also highlights the practice, its areas of expertise and photos of the interior of the practice have been taken to give patients a glimpse of the environment in which they will be treated. This detailed presentation allows patients to better understand the services offered and make informed decisions.<\/p>\n<p>In addition, the multilingual version of the site reaches a wider audience by providing a user experience that is tailored to different languages. This attracts local and visiting patients and provides them with a platform to communicate effectively with the practice.<\/p>\n<p>We also adopted a UI\/UX design approach that respects the graphic charter of the practice so that the website is easily recognizable and identifiable. The website is responsive to allow for an optimal user experience on all devices, whether it be a computer, a tablet or a smartphone.<\/p>\n            <\/article>\n<\/section>\n\n\n\n\n<section class=\"ProjectMedia \">\n            <video data-gsap=\"fadein\" width=\"1305\" height=\"734\" autoplay muted playsinline loop>\n            <source src=\"https:\/\/www.picaxel.com\/wp-content\/uploads\/2023\/04\/centre-dentaire-founty-ui-ux-design.mp4\" type=\"video\/mp4\" \/>\n        <\/video>\n    <\/section>\n\n\n\n\n \n<section class=\"ProjectText\" style=\"--text-color: #160d3a; --background-color: #fff; --link-color: #160d3a; --link-hover: #160d3a;\">\n    <article>\n                   <h2 class=\"c-tagline js-animate c-single-title is-show\">\n            SEO &#038; Local SEO for better positionning        <\/h2>\n                <p>We have optimized the content of the website by using relevant keywords to meet the basic fundamentals of SEO. This will improve the site&#8217;s ranking on the first pages of search engine results.<\/p>\n<p>In addition to the site SEO, we also worked on the practice&#8217;s Google My Business page to provide a consistent user experience. This optimization also improves the practice&#8217;s visibility in local searches and builds patient trust.<\/p>\n            <\/article>\n<\/section>\n\n\n\n\n<section class=\"ProjectMedia Full\">\n            <img decoding=\"async\" data-gsap=\"scaleY\" src=\"https:\/\/www.picaxel.com\/wp-content\/uploads\/2023\/04\/centre-dentaire-GMB.jpg\" alt=\"centre-dentaire-GMB\" width=\"1920\" height=\"auto\" \/>\n    <\/section>\n\n\n\n\n \n<section class=\"ProjectText\" style=\"--text-color: #160d3a; --background-color: #fff; --link-color: #160d3a; --link-hover: #160d3a;\">\n    <article>\n                   <h2 class=\"c-tagline js-animate c-single-title is-show\">\n            Consulting and assistance in digital strategy        <\/h2>\n                <ul>\n<li>Ads campaign<\/li>\n<p>We have also implemented Google Ads campaigns for lead generation. We used ad optimization techniques to improve the conversion of visitors into leads. This campaign increased the visibility of the practice on paid search results and attracted new patients.<\/p>\n<ul>\n<li>Social Media Presence<\/li>\n<p>We optimized Dr. HARTI Meriem&#8217;s Instagram account to match her overall digital strategy. First, a thorough analysis of the page was conducted to understand the preferences and expectations of the target audience. Then, a publication schedule was set up to ensure a frequency of publications. Publications were carefully crafted to ensure that they were aesthetically pleasing, engaging and relevant to the target audience. Finally, regular analytics were performed to track the page&#8217;s performance and continued subscriber growth and to ensure that the page remained relevant and engaging to the target audience.<\/p>\n<p>This approach yielded significant results, with an increase in followers from 4000 to 18000. By working on the Instagram account, we helped strengthen the firm&#8217;s social media presence, improve its brand image and awareness. This significant increase in the number of followers shows the positive impact of our work on the firm&#8217;s digital strategy.<\/p>\n            <\/article>\n<\/section>\n\n\n\n\n<section class=\"ProjectMedia Full\">\n            <img decoding=\"async\" data-gsap=\"scaleY\" src=\"https:\/\/www.picaxel.com\/wp-content\/uploads\/2023\/04\/centre-dentaire-founty-ig-scaled.jpg\" alt=\"centre-dentaire-founty-ig\" width=\"1920\" height=\"auto\" \/>\n    <\/section>\n\n\n\n\n \n<section class=\"ProjectNavigation\">\n    <ul class=\"List\">\n        <li>\n            <a href=\"https:\/\/www.centredentairefounty.ma\/fr\/\" target=\"_blank\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"14\" fill=\"none\" viewBox=\"0 0 16 16\">\n                    <path\n                        fill=\"currentColor\"\n                        d=\"m14.887 1.137-.05-.05c-1.45-1.45-3.9-1.45-5.35 0l-3.4 3.4c-1.45 1.45-1.45 3.9 0 5.35l.05.05c.1.1.25.25.4.35l1.25-1.25c-.15-.1-.3-.2-.4-.3l-.05-.05c-.8-.8-.8-2.1 0-2.9l3.4-3.4c.8-.8 2.1-.8 2.9 0l.05.05c.8.8.8 2.1 0 2.9l-1.55 1.55c.25.65.4 1.35.4 2.05l2.4-2.4c1.4-1.45 1.4-3.85-.05-5.35Zm-5.05 4.95c-.1-.1-.25-.25-.4-.35l-1.2 1.25c.15.1.3.2.4.3l.05.05c.8.8.8 2.1 0 2.9l-3.4 3.4c-.8.8-2.1.8-2.9 0l-.05-.05c-.8-.8-.8-2.1 0-2.9l1.55-1.55c-.3-.65-.4-1.35-.4-2.05l-2.4 2.4c-1.45 1.45-1.45 3.9 0 5.35l.05.05c1.45 1.45 3.9 1.45 5.35 0l3.4-3.4c1.45-1.45 1.45-3.9 0-5.35l-.05-.05Z\"\n                    \/>\n                <\/svg>\n                <span class=\"Label\">Visit website<\/span>\n            <\/a>\n        <\/li>\n        <li>\n            <a href=\"https:\/\/www.picaxel.com\/en\/projects\/\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"14\" fill=\"none\" viewBox=\"0 0 15 15\">\n                    <path fill=\"currentColor\" d=\"M0 0h5.679v5.679H0V0Zm9.321 0H15v5.679H9.321V0ZM0 9.321h5.679V15H0V9.321Zm9.321 0H15V15H9.321V9.321Z\" \/>\n                <\/svg>\n                <span class=\"Label\">Back to projects<\/span>\n            <\/a>\n        <\/li>\n        <li>\n            <div class=\"Share\">\n                <ul class=\"List\">\n                    <li>\n                        <a href=\"https:\/\/facebook.com\/sharer\/sharer.php?u=https:\/\/www.picaxel.com\/en\/projects\/centre-dentaire-founty\/\" target=\"_blank\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"17\" fill=\"none\" viewBox=\"0 0 10 17\">\n                                <path\n                                    fill=\"#fff\"\n                                    d=\"M9.517 0H7.352C4.871 0 3.287 1.637 3.287 4.17v1.901H1.07a.36.36 0 0 0-.37.37v2.798c0 .211.159.37.37.37h2.217v7.021c0 .212.159.37.37.37h2.85a.36.36 0 0 0 .37-.37V9.556h2.587a.36.36 0 0 0 .37-.37V6.388c0-.105-.053-.158-.106-.264a.403.403 0 0 0-.264-.105H6.877V4.435c0-.792.211-1.162 1.215-1.162H9.57a.36.36 0 0 0 .37-.37V.37C9.886.158 9.727 0 9.516 0Z\"\n                                \/>\n                            <\/svg>\n                        <\/a>\n                    <\/li>\n                    <li>\n                        <a href=\"https:\/\/twitter.com\/intent\/tweet\/?text=Votre%20message&amp;url=https:\/\/www.picaxel.com\/en\/projects\/centre-dentaire-founty\/\" target=\"_blank\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"13\" fill=\"none\" viewBox=\"0 0 16 13\">\n                                <path\n                                    fill=\"#fff\"\n                                    d=\"M15.516 1.41c-.33.188-.705.282-1.034.376.376-.376.705-.846.846-1.363.047-.141-.094-.282-.235-.188-.517.282-1.034.517-1.598.658H13.4c-.094 0-.188-.047-.282-.094A3.322 3.322 0 0 0 10.957 0c-.329 0-.705.047-1.034.141C8.89.47 8.043 1.363 7.81 2.444c-.094.423-.141.799-.094 1.221 0 .047 0 .094-.047.094 0 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src=\"https:\/\/www.picaxel.com\/wp-content\/uploads\/2023\/04\/agencia-cover-1.jpg\" alt=\"Agencia\" \/>\n        <\/div>\n        <figcaption>\n            <p class=\"Label\" data-gsap=\"skew\">\n                Next project            <\/p>\n            <p class=\"Title\" data-gsap=\"skew\">Agencia<\/p>\n        <\/figcaption>\n    <\/figure>\n<\/a>\n","protected":false},"featured_media":2828,"template":"","class_list":["post-4296","projets","type-projets","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Centre dentaire Founty : WordPress website design<\/title>\n<meta name=\"description\" content=\"We designed a multilingual showcase site using Wordpress and a digital strategy to improve the firm&#039;s online presence.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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